In the last two days there have been several announcement of new funding rounds for a couple of game technology companies. Yesterday Unity Technologies, the browser-based game engine company, announced a $5.5 million Series A round with Sequoia Capital. Then today Organic Motion, specializing in trackerless motion capture technology, announced a Series B round of $7.4 million led by Foundry Group.
This is good news for tool companies. The tool and middleware companies always seem to be last on the funding list. A big reason is VCs tend to view them as having small growth potential with limited opportunities because they do not target the consumer market. Yet without the technology and the tools, the gaming market itself would not be able to grow.
There are a lot of good companies out there with some really great technology. And we’re going to start highlighting more of them in our newsletters and reports.
Many of these companies have been around for several years and diligently continue to pound the pavement that is the VC circut. Many have a growing customer base and stable solutions, they are just trying to expand their sales force and establish stronger strategic parnterships.
I hope this trend starts leading to more investment support for gaming tools and technology.